In contrast, an online shop can only just show buyers a visual representation – pictures, or at best, videos – of the products. An instance study suggests that 58.19% of shoppers doubt the reliability of pictures showed in online stores. Furthermore, online buyers have to risk paying via the Internet, providing sensitive information regarding themselves such as their name, address, phone number, and credit card number. An array of thoughts tell you their minds, some that are commonly these top five:
- Does this site look shady?
- Who runs this site?
- Could it be safe to pay for through their website?
- What if they try to escape with my money?
- If I give them my current email address, will I be spammed?
It Is A Must To Prove Your Reliability and Trustworthiness
The uniqueness of one’s products and the competitive prices that you offer only pose a strong draw to 34.53% of online shoppers. A significant 28.67% of these leave even although you have probably the most unique products and the most effective prices, because they don’t really feel confident enough about your website or store. Of these individuals, 73.58% will try to search for similar items in your competitors’websites.
Increasing Your Trustworthiness
Independent, third-party identity verification vendors work to enhance your website’s trustworthiness, and subsequently increase sales for you. When buyers see that there is a real company operating behind your website, and that you’re willing to show your contact information that’s verified by way of a trusted third-party, then this increases their confidence in you, and assures them it is safe to purchase from your own website. Compared to offline buyers, online buyers have significantly more options when they want to create a purchase. If they’ve any doubt of one’s website, then they will just go to your competitors, who’re just a few clicks away.
What Trust Seals Do for You
- Increases your website’s trustworthiness against other competitors
- Increases the odds of a purchase along with your prospect
- Builds confidence with those reading your pages and overlooking your products & services